The "How-To" on PDF
Making a PDF is easy. Follow the step-by-step Acrobat distilling process found in our specifications. If your ad is color critical, remember to send along a SWOP standard proof with your PDF file.
The chart below illustrates the best known way to create a print-ready PDF if you are starting from Quark or any other native application. Click here to download postscript drivers or distiller settings.
| NATIVE FILE APPLICATION |
PRINT / SAVE AS |
PLACE INTO |
PRINT FILE AS |
ACROBAT DISTILLER |
FINAL FORMAT
|
| Quark |
post script (.ps) |
|
|
Distiller |
PDF |
| Adobe Illustrator |
.eps |
Quark |
post script (.ps) |
Distiller |
PDF |
| Adobe InDesign |
|
|
post script (.ps) |
Distiller |
PDF |
| Adobe Photoshop |
.tif or .eps |
Quark |
post script (.ps) |
Distiller |
PDF |
Icons and Extensions of Preferred Programs
 |
PDF files are our preferred file format for receiving ads to run in our magazines. Save your file as a Postscript, then create a PDF out of Acrobat Distiller using the settings shown in the section below. |
| .pdf |
 |
Quark is our preferred layout program for receiving native files. We accept up to Version 6, but will save back to 4.11 to process through our inhouse workflow. Always include all image and font files so that your ad will appear correctly. |
| .qxd |
 |
 |
Preferred format for image files is Photoshop .tif or .eps files or Illustrator .eps files. |
 |
 |
Preferred font format is Adobe Type 1. Always outline any OpenType or dfonts as they fail our workflow. |
| .tif |
.eps |
Adobe fonts |
WARNING: If the PDF is not generated using Acrobat Distiller technology, the PDF will not be compliant.
Need More Help?
» Specifications
» Help / Resources
» First Time Users
» Downloads
 
Still have questions? Your magazine production manager can answer most questions, or will refer you to one of our on-staff preflight specialists. Or Contact Us.
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